Biggest News For Sony CES 2013: 4K Technology

We were very fortunate to have been part of the CES 2013 experience.  This was our first year covering the Consumer Electronics Show and  as geeks, it was like being let loose in a big candy store.  It was like a Disney land for techies. For us it was the happiest place on earth because of the massive exhibit floor and information coming from different brands represented in the four day event at the Las Vegas Convention Center.

We are also very privileged to have covered the show for Sony Professional US.   We were very impressed with the layout of the Sony Booth. The experience was amazing. You will see what we are taking about in the video that we took during the press conference.  The amount of work put in was staggering. The press conference was attended by hundreds of journalists from the United States and around the world. The biggest news for this year is 4K display technology.

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Sony 4K at CES 2013

With more than four times the resolution of today’s HD TVs, 4K technology delivers a more immersive and dynamic viewing experience. And when it comes to 4K, Sony has a reputation for being first, a pattern that will continue at CES.

Sony began the 4K revolution, unveiling the first commercial 4K projector for movie theaters – now more than 13,000 4K projectors are installed at theaters worldwide – and the first professional camera to produce 4K content, the F65. With a 4K home projector, a full line of 4K-capable home entertainment products with the recently introduced 84-inch 4K LED TVand a pre-loaded 4K content delivery system – another 4K first — Sony offers an end-to-end 4K ecosystem that no other company can promise.

Sony unveiled two new 4K LED TV models with 55- and 65-inch screen sizes (the XBR- 65X900A and the XBR-55X900A) to be introduced this spring. Both deliver the same stunning 4K resolution but at a more accessible price range to bring the 4K viewing experience to an even wider audience.

Sony plans to introduce the first 4K content distribution service in the United States this summer. With the use of a dedicated 4K Media Player, consumers can enjoy 4K native content from Sony Pictures Entertainment at home in stunning picture and sound quality.  Sony is also combining 4K technology with another display technology it pioneered:

OLED. Sony launched the world’s first 11-inch consumer OLED TV in 2007, and has had great success in commercial markets with larger-screen professional OLED monitors. A 56-inch prototype 4K OLED TV will be on display, demonstrating a major step forward in the consumer viewing experience.

At CES 2013, Sony is also exhibiting a prototype of its first 4K consumer camcorder, as well as other 4K digital imaging solutions such as “PlayMemories Studio,” and the industry’ first line-up of 4K-mastered Blu-ray Discs of existing films.

About Sony Electronics

To learn more about Sony’s new products at CES 2013, visit www.sony.com/CES. Follow Sony Professional US on Twitter.

Thank you to @JasonEng_ and the awesome team at Sony we worked with to bring you this coverage.

About the authors:

Marty McPadden founder and CEO at PodJamTV Productions is a professional photographer, videographer, blogger, apple geek and a Production Supervisor at ESPN one of the largest sports network in the world. His vast knowledge in the above mentioned field will allow you our readers to tap into tools, apps, reviews and tips that he has learned and mastered over the years. How to’s and hacks that will allow you to have a richer online experience.

Misty Belardo-McPadden writer and producer at PodJamTV Productions is a blogger, designer and a self proclaimed Twitter-holic and an avid Facebook user. Enjoys travelling.  Her experience with writing, designing, SEO and brand and advertising strategy will give readers a point of view of what happens behind the scenes in the digital sphere.

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